News Type: News

WE ARE HIRING: Media Consultant

MEDIA CONSULTANT TERMS OF REFERENCE

Media Focus on Africa invites applications from eligible media consultants to develop an E-based manual/guide for gender sensitive reporting on Sexual and Gender Based Violence (SGBV) targeted at women in politics. This is part of the larger Ms President project aimed at increasing the participation and media coverage of female leaders in elective politics in Kenya.

The Organisation

Media Focus on Africa (MFA) is a not-for-profit organization founded in 2006. It represents a long-standing and unique International, African and East African knowledge base and expertise of the media industry and the political environment in which it operates.

Since 2006 MFA has in close collaboration with CSO/CBO organizations and the media implemented some ground breaking multi media campaigns on leadership and good governance; free and fair elections and peace building and reconciliation among others.

Background
What is Ms. President?
Ms President is an entertaining, educating, and thought-provoking Reality TV show that seeks to portray to a national audience the capacity and ability of women to lead effectively. The objective of Ms President is to change Kenyans’ perception and attitude towards leadership by women in communities and in the country. Learn more about Season 1 here.

Why is Ms President important?

Kenya’s constitution provides for equality in representation between men and women. However, in political leadership, women are significantly underrepresented. For instance, following the 2022 election, female MPs (82) make up only 23.5% of the National Assembly, 31% of the Senate (21), 14% of the Governors (7) and 8% (115) of elected Members of County Assembly.

SGBV targeting Women in Politics
Kenya’s electoral processes precipitate politically motivated violence. The threat or the use of violence, including sexual violence, intimidates female candidates in political processes and forms a major deterrent to equal participation. Universally, the increase in women’s political representation has been accompanied by a rise in Violence Against Women in Politics (VAWP) . For instance, in 2008, the Commission of Inquiry into Post-Election Violence reported 900 cases of sexual violence between 2007 and 2008 . In 2017, the Kenya National Commission on Human Rights (KNHRC) recorded 2011 sexual offences cases during the 2017 electoral violence. It further documented that 96.26% of victims of violence were female and 3.74% were male . While the internet and social media are useful tools for campaigning, they have become platforms for misogynistic threats and harassment to deter women from leadership. The viral nature of the distribution afforded by social media aggravates the threat .

Summary of Position
The Media consultant will support Media Focus on Africa to develop an E based manual for gender sensitive reporting on VAWP.

Key Deliverables
E based manual for gender sensitive reporting on VAWP for use by journalists, editors, media practitioners and stakeholders, Women’s Rights Organizations, Human Rights and Gender activists and Civil Society Organizations.

Duration of Consultancy
This will be agreed on with the Consultant once he/she is selected.

Logistical Support
Media Focus on Africa will provide preparatory and logistical assistance to the consultant as and when necessary.

Minimum Qualifications
Minimum of 7 years’ experience of relevant work e.g., developing reporting manuals and/or training for journalists and media practitioners.
Familiarity with contemporary media reporting and consumption trends straddling television, radio, newspaper and social/digital media.
Experience in and deep understanding of gender and Sexual and Gender Based Violence (SGBV) including VAWP. Professional writing on this is an added advantage.
Minimum of a Master’s Degree in media and journalism studies or any other relevant fields.
Excellent interpersonal and communication skills.

Application Process
Interested candidates should submit their expression of interest, CV, evidence of previous work, expected compensation and references via email to harrison@mediafocusonafrica.org by close of day on 10th August 2023.

Only short-listed applicants will be contacted.

 

Using media and dialogue to fight against Gender Based Violence against Women and girls.

MFA partnered with Urgent Action fund to fight GBV against women and girls using media and dialogue in the most affected regions in Uganda. Community Based Organization representatives, and journalists were trained to facilitate dialogues, produce content and host talk shows on GBV. To raise awareness and understanding of women’s rights in Uganda’s in North, Eastern, and Western Uganda, radio skits were produced in local languages and broadcast on the regional radio stations. This was accompanied by community dialogues were held with community leaders, and an online advocacy campaign. Through engaging leaders and duty bearers, the project promoted more accountability in upholding the rights of women and girls, and promoting them.

The project called for action against violence against women and girls sensitized women on their rights, created platforms to share their stories, increased voices of women in media, rallied support and put the GBV at the center of the conversation.

Impact / Facts and figures

12 radio play skits produced in local languages, 18 radio talk shows against gender based violence- with key stakeholders – victims, duty bearers, CSO representatives, 6 CSO representatives trained, 9 radio presenters trained to present and produce content on GBV, 6 community dialogues using the radio skits to raise awareness and promote respect for women’s rights and raise local ambassadors against GBV in the community, 1 Communications and advocacy campaign online, 3 regions reached, 128  participants in the community dialogues.

Quotes

“Male callers would discuss serious issues about women’s rights while most female would laugh about issues like child marriages because some of them had been married off when they were still young. In most cases, the callers blamed the GBV victim portrayed in the drama skit, even on issues like rape and defilement. There is need to speak out more against GBV.” Rosemary Wakesho, Programs Officer, Anti-Domestic Violence Center (ADOVIC),Jinja

“We had successful radio talk shows with listeners calling in to report GBV cases they had witnessed in their communities.  On the panel we had a police Officer in charge of child protection and Family unit from Mbarara Central police station who took contacts of the callers to follow up on the cases brought forward on the show”, Juliet Rukwanzi, Project Officer, Integrated Community “Development Initiative (ICODI),Mbarara

“On Mighty Fire FM, very painful stories of sexual violence were shared by relatives of victims. A story about a man who molested an 11 year old nanny who had been brought by his wife to take care of their baby bribed the police with 4 million shillings and is a free man now. That is just one of the 15 cases shared by listeners. The police officer has got their contacts for follow up.” Francis Watum , Talk show host, Mighty Fire FM, Kitgum

Training Rural media Outlets and Female Practitioners on Media Viability

With support from DW Akademie, MFA trained representatives from Radio Pacis, Voice Of Karamoja, Mama FM, Voice Of Toro, Speak FM, Elgon FM, Etop Radio, Unity FM and Crooze FM.

Management across the different departments and women in media To deliver three online trainings teaching Media Viability and Innovation to 10 rural media outlets with a special focus on female media practitioners. To promote and increase women’s skills in the use of new media technologies and to reach more audiences. Social media training for 20 participants (journalists, talk-show hosts, marketers and social media managers etc) using social media to grow audiences and increase revenues.The target audience for the project were; community media managers, female media practitioners and female journalists and innovators. The module included a basic needs assessment survey conducted by MFA. In addition, a pre-and post-

survey was conducted for training to understand the knowledge and level of expertise of participants. The pre-survey allowed us to identify the large gaps in understanding Media Viability (MV); lack of knowledge and skills to include digitization; severe lack of gender sensitivity in reporting and lack of women in the overall business structures and culture in and overtly male dominant media landscape. As a result of the outcomes of the survey, it became apparent that the digital transition in Uganda has been a very slow. Small and medium size rural based media houses were struggling to adapt and integrate technology. Furthermore, it clearly identified the huge skills gap and lack of knowledge for media managers and practitioners from top to bottom. The digital disruption on top of Covid 19 impacted radio stations negatively especially financially as well as operations. Stations had to adapt to remote work and work from home but didn’t have the capacity, resources and equipment to facilitate the needs of their staff.

Overall, the topics covered in training were new to the vast majority of participants which created an excitement and hunger to learn new skills and increase their knowledge.

  •  Online sessions were based on human centered designed thinking and prototyping.
  • The basic structure of the training were trainer and trainee centered including PPT and video presentations, print media, Q and A, feedback sessions and practical group work, knowledge sharing and examples of innovation from other media.
  • The online training consisted of eight bi-weekly virtual sessions using Zoom video conferencing.
  • WhatsApp was used as a secondary group communication tool and follow up for trainers, participants and project management. The WhatsApp group is still active at the request of the participants to allow ongoing networkingand have access to trainers. All training was interactive and held synchronously in plenary and small groups for practical work focused on developing strategy and finding solutions. The online training included elements of A-synchronous work that individuals had to complete as offline assignments.

Training also included introduction and use of various free digital collaboration and communication tools such as; Jam board, Menti.com, Padlet, Canva, Google Forms.  Participants were introduced to free audience survey tools such as; Survey Monkey, Type Form, Google Forms and various other forms that include analytical capabilities.

Participants were introduced to various free video editing, audio editing, photo editing and text tools to support them in becoming more effective and efficient in their daily work and support working remotely.

Overview:

The invitation for stations to participate in this series of training was met with a high level of excitement and expectation for learning new skills and creating financial sustainability. The initial online briefing to introduce the training had a total of more than 50 participants in attendance including station managers and departmental managers across the board. The training that was conducted were planned for 20 participants but we ended up with 40 people on day one. Participants stayed consistently throughout the training with an average of 36 participants daily.

Group sessions were highly interactive and engaging and offline work was done with much enthusiasm and zest. All training consisted of 50% women with a high level of participation from female media practitioners in addition to the only women owned radio station manager; a 2nd female station manager in addition to 4 women in senior management positions. The formal and informal feedback from participants were overwhelmingly positive. Participants expressed an eagerness to continue to learn more. The pre-and post- survey decidedly showed most of the topics covered were largely new to them. Participants managed to obtain more than sufficient knowledge,

 

For information and skills to pursue the subjects further and apply them in their daily work. Several of the managers communicated their eagerness to use the tools and models introduced during the course of the training such as audience research, content development, empathy mapping to understand the needs of their audiences through developing personas, the use of a content calendar and the knowledge and ability to adapt their business model using the business model canvas. Furthermore, as training was happening participants started sharing new knowledge and tools to staff at their own radio stations.

Participant Feedback: (comments from each of the eight training sessions)

  1.  From Joshua Imalingat: I came to this training with so many questions about this animal called Media Viabilitybut now things are getting more interesting. Very impressed with the fact that Community engagement is at the core of what we do and that Data is the new currency.
  2.  From Bettie Mujungu: This is really resourceful for our specific programs on the radio and online audiences. I see how much content we have generated on just one person’s story. And usually in our communities there same issues of address.
  3. From Hellen Aguyo Okello: the training was resourceful, linking content to social media and relating this to income generation stood out for me.
  4. From Joshua Imalingat: Well I would only want to thank you for taking us through the steps because I suppose on my side I would said it is the first time am seeing such a thing as taking us through the entire process of organizing a zoom meeting. Often times we have just landed in…boom intro.. expectations and kaboom… we move on. nothing like this. It Hasn’t been a waste of time for time. I will be available for all the sessions.������
  5. From Egonda Emmanuel: wow this is great guidance for online meetings. You really opened up my mind. Am thinking online meetings are the way to go asopposed to F2F meetings. Online meetings however require total concentration. Covid appears to be a blessing in disguise with the way organizations are communicating and meeting. Thanks.

 

  1. From Betty mujungu: the audience engagement, Empathy Map and persona. it's been a really engaging session
  2. From Agnes Etadu: Thank you Eva for this wonderful Training, for me today what stood out is various business models we as a radio station can adopt to generate revenue for the station. But importantly I took a lesson from your quote this morning "Go to the organization with an idea of how to solve their problem" not the other way round
  3. From Emmanuel: If media managers take this presentation serious, we can actually help our organizations to take on their competitors both business wise and improving listenership numbers. Thanks Eva for this presentation.
  4. From Kajumba Gorret: CONTENT DEVELOPMENT IS THE BEST THING BUT NEEDS TIME AS IT IS A PROCESS.
  5. From Dorothy Ainembabazi: I believe that audience research is good to go. I hope companies and radio stations can pick up.
  6. From Aaron Olao: I enjoyed the first session when you delved on content creation before thinking of money.
  7. From Catherine Apalat: The in-depth persona analysis was my Aha moment.
  8. From Kajumba Gorret: importance of engaging audience
  9. “I can see now that Blogging and Vlogging can be done by women and men. Social Media can be used for more than just personal posting.” Dorcas.
  10. “I am dearly impressed by the different tools I can use to generate funds for my media house and individually as well. Thanks team” Emmy Daniel Ojara
  11. “The business model stood out for me today, but i think by putting it into practice things can work out well.” Gloria Lalam
  12. I am so glad that every end of the training day, I have new knowledge added. Joe Wacha
  13. From Joseph Akiiso: With this knowledge, we are more focused and will discuss with senior management based on facts in order to argue our cases.
  14. From Joshua Imalingat: Eva this is great. I think I will never be the same again. with this training and all these tools Iwill be a digital expert soon.

Impact

10 radio stations, 30 radio presenters’ skills and knowledge in producing content on women were strengthened.

International Press Freedom Day: Celebrating the Freedom to Inform and Be Informed

Every year on May 3rd, we celebrate International Press Freedom Day, an occasion that highlights the importance of freedom of expression and the role of journalists in promoting democracy, transparency, and accountability. This year’s theme is “Shaping a Future of Rights: Freedom of expression as a driver for all other human rights” emphasizing the fact that freedom of expression enables the enjoyment and the protection of all other human rights.

The theme resonates with Media Focus on Africa’s (MFA) mission to stimulate social change through the media. For over two decades, MFA has been working with journalists, media organizations and civil society groups across East Africa to enhance media professionalism, increase access to information and amplify the voices of marginalized communities through various innovative TV and Radio projects.

MFA recognizes that the media is a critical tool for shaping public opinion, influencing policy decisions, and holding those in power accountable. However, the media’s effectiveness is only possible when journalists can operate freely and without fear of censorship, intimidation and or harassment.

In many parts of Africa, journalists face significant challenges in their work. They are often subjected to physical attacks, legal harassments and financial constraints that limit their ability to investigate, report and disseminate information. This has a chilling effect on freedom of expression and undermines the public’s right to know.

MFA works to support and enable freedom of expression and freedom of the media by providing training and capacity building journalists and convening media stakeholders’ roundtables for conversations and dialogue on the most pressing freedom of expression and freedom of media challenges. Through our programs, we equip journalists with the skills and knowledge they need to produce high-quality and informative content that serves the public interest.

As we celebrate International Press Freedom Day, MFA reiterates its commitment to promoting media freedom, pluralism and professionalism across East Africa. We recognize that freedom of expression is a catalyst for the enjoyment of all other human rights and that journalists and media are an essential cog in safeguarding our freedom of expression. This year’s celebrations comes against the backdrop of fighting in the Sudan and opposition protests in Kenya.

“Access to reliable official information is of critical importance during times of crisis. Trustworthy news and images may help protect civilians and contribute to diffusing tensions. Journalists are often the source of this information, but many times they’re also the target of the parties in a crisis, e.g., the recent attacks on journalists covering the opposition called demonstrations in Nairobi in March. Press freedom and freedom of expression demands that journalists’ safety be guaranteed by state and non-state actors alike at all times and especially during times of crisis such as now” Harrison Manga, country Director at MFA Says.

We call on governments, media stakeholders and civil society organizations to support and protect journalists’ work and promote a free, independent, and vibrant media landscape in Africa. This is the only way to safeguard freedom of expression and catalyze the enjoyment of all human rights by all.

Media Monitoring Report Launch: Advancing Gender Equality in Political News Coverage

Wamunyu, W. & Maleche, H. Gender and Media in Kenya speaks at the launch of the media monitoring event held at Jacaranda Hotel in Westland on April 28 2023.

A recent media monitoring report launched by Wambui Wamunyu reveals a significant gender gap in political news coverage, with women being underrepresented as political news sources, content producers, and analysts. The report highlights the need for more diverse and inclusive media coverage and provides recommendations for achieving gender equality in politics.

The media monitoring report launch event, which took place on April 28, was attended by esteemed guests, including media representatives, politicians, civil society activists, and gender equality advocates. The report, which analyzed media coverage of political news over the past Kenya general elections, revealed that women are vastly underrepresented in political news coverage.

According to the report, about 40% of political news sources were women, and female experts and analysts were also underrepresented. Additionally, the report found that women’s perspectives were often marginalized, with their voices and opinions not given equal weight as those of their male counterparts.

In light of these findings, the report provides recommendations for improving gender equality in political news coverage. The first recommendation is for editorial decision-making to include deliberate efforts to involve both genders as political news sources, content producers, and analysts. This can enhance coverage by recognizing diverse perspectives and spaces.

Another critical recommendation is a review of campaign finance structures and mechanisms to enable equal opportunity for both genders in funding their electoral campaigns. This includes policies related to the financial support political parties provide to candidates and expenditure limits on electoral races.

During the launch event, the speakers emphasized the need for collaboration between media organizations, civil society groups, and political stakeholders to implement these recommendations effectively. Achieving gender equality in political news coverage requires a collective effort from all players involved.

Read the full report below.

General in Elections 2022G1

FOR INNOVATION AND TECHNOLOGY TO LEAD US TO GENDER EQUALITY, IT IS IMPERATIVE THAT WE REMAIN “ANALOGUE”

This year’s International Women’s Day is marked under the theme DigitALL: Innovation and Technology for gender equality. Innovation and technology or digital transformation provides new avenues (leapfrog opportunities) for the economic transformation of women. The internet, mobile phones and digital financial services gives women the possibility to earn additional income, increase their employment opportunities and access knowledge and general information.

However, hurdles to access and affordability, lack of education and skills, technological illiteracy as well as inherent gender biases and negative socio-cultural norms effectively curtail women’s and girls’ ability to benefit from opportunities offered by the digital transformation.

According to a 2018 Organization for Economic Cooperation and Development (OECD) report on Bridging the Digital Gender Divide, 327 million fewer women than men have a smartphone and can access the internet. According to the report in Africa, women are 34% less likely than men to own a smartphone. In Kenya, the great majority who have access to the internet do so via their phones. The GSMA Mobile Gender Gap Report for 2019 found that Kenyan women are 23% less likely than men to own a smartphone and 39% less likely than men to access the internet. The biggest hurdle to women’s ownership of smartphones in Kenya is affordability of the handsets. The cheapest smartphone handset in Kenya retails for about 5000KES or 40USD. This is out of reach of many women. Women headed households account for 30% of households living below the monetary poverty line compared to 26 percent of those headed by men according to the Kenya National Bureau of Statistics 2018 Economic Survey. The relatively higher incidence of poverty among women compared to men is underpinned by socio-cultural norms governing gender roles, ownership of and control over familial property etc.

Fewer girls than boys are enrolled in Institutions of Higher Learning. Female students made up 40% of all the students enrolled in Universities compared to 60% male students during the 2020/21 academic year according to statistics from statista.com. Further, girl’s enrollment in disciplines relevant to the digital transformation (ICT & STEM subjects) is lower than that of boys. The World Bank estimates that only 30% of ICT graduates in Eastern and Southern Africa are Women. This boils over to the underrepresentation of women in technology design and governance. Negative socio-cultural norms surrounding education of girls versus boys as well as gender roles in society contribute to this situation.

Women on average spend 2.6 more time than men on unpaid care and domestic work according to the OECD 2018 report. This restricts the time they can spend in paid work or to upskill themselves using online tutorial videos and freely available information.

While digital transformation offer “leapfrog” opportunities for the empowerment of women, this will only succeed if the “analogue” work of actions that raise awareness, challenge gender stereotypes and negative socio-cultural norms, attitudes and behaviours and enabling greater female political participation and representation continues full speed. It is the case that for digital transformation to yield for us gender equality, it is imperative that we remain “analogue”

Media Focus on Africa wins two prestigious awards for promoting gender equality and the empowerment of women

Media Focus on Africa (MFA) has made its mark as a leading organization in the promotion of gender equality and empowerment women in Kenya.

On Friday 3rd March 2023, MFA was honored with two prestigious awards at the National Diversity and Inclusion Awards and Recognition (DIAR) Awards ceremony.

The first award was for the overall winner in the category of NGOs promoting gender equity. This award recognizes MFA’s continued commitment to promoting gender equality in Kenya and beyond through the Ms President project. MFA has consistently worked through innovative media programs to raise awareness about gender inequality and challenge the socio-cultural norms that underpin gender inequality. At the same the programs empower women across the country. This award shall spur MFA onto greater efforts and boost the organization’s unwavering dedication to the cause of contributing to the realization of a more equal and just Kenya.

The second award recognized MFA’s Ms President program as the best women empowerment initiative. The Ms President program is a groundbreaking initiative that seeks to show to Kenyans the possibility of female head of state in Kenya. It also aims to empower Kenyan women by giving them the skills and knowledge they need to become effective leaders in policy and decision making spheres of country through the Ms President Academy.

The Ms President program has already made a significant contribution in bridging the gender gap in the political representation and policy/decision making realms in Kenya. 2 Ms President alumni are members of the 13th National Assembly. Another 2 are members of the 3rd County Assemblies. 1 served as a Chief Administrative Secretary in the regime of President Kenyatta while another is a current member of the Intergovernmental Relations Technical Committee. Ms President equips the women with leadership skills, builds their confidence and is helping to break down socio-cultural barriers thus contributing to the realization of a more inclusive society.

This award is testament to the hard work and dedication of everyone involved in the program.

In accepting the awards, MFA’s Country Director, Harrison Manga, expressed his gratitude to the organizers of the DIAR Awards and all the partners who has supported MFA’s work over the years. He said, “We are honored to receive these awards, which recognize the hard work and dedication of everyone at MFA. We remain committed to the cause of promoting gender equality and the empowerment of women in Kenya and across Africa. We shall continue to dedicate our best efforts, imagination and innovation to this cause until we achieve our goal of a more equal society through the use of media “

Radio: A Vital Tool for Advocating for Peace and Women Empowerment

Today, on World Radio Day, we take a moment to celebrate the power and reach of radio as a medium for promoting peace and empowering women. Radio has been a critical tool in the fight for equality, providing a platform for marginalized communities to tell their stories, share their experiences and advocate for change.

Radio has the unique ability to reach people in remote and underserved communities, where access to other forms of media may be limited. In Africa, for example, radio has been instrumental in amplifying the voices of women and advocating for gender equality. Media Focus on Africa has used radio to great effect in the broadcast of Ms. President, an entertaining, educating, and thought-provoking women and leadership Reality TV show. The objective of Ms President is to change Kenyans’ perception and attitude towards leadership by women in communities and in the country. Through radio, the show engages women in marginalized communities and creates a platform for conversation.

The use of vernacular languages in radio programming has also been a critical factor in promoting peace and women’s empowerment. By broadcasting in local languages, radio stations can reach a wider audience and ensure that important messages about peace and equality are understood by everyone, regardless of their level of education or language skills. Equality and peace reinforce each other. Sustainable peace cannot be achieved in an unequal environment.

Radio has also been an important tool in conflict resolution and peacebuilding. In conflict-affected areas, radio stations have been used to promote dialogue, provide a platform for different perspectives and promote reconciliation. By bringing people together and promoting understanding, radio has been instrumental in resolving conflicts and promoting peace.

Women’s empowerment is another critical area where radio has made a significant impact. By giving women a platform to share their experiences and perspectives, radio has helped to break down stereotypes and challenge patriarchal attitudes. The Ms. President Radio programs have inspired women to take on leadership roles, and to believe in their ability to make a positive change in their communities.

On this World Radio Day, we celebrate the role of radio in empowering women and promoting peace and encourage more organizations to use this powerful medium to drive positive change.

Angel Mbuthia is a rising star in the world of politics, leadership and public service.

Not only is she the Ms President season 2 winner, she is a member of the Kenya National Youth Council Advisory Board, and the Chairperson of the COMESA Youth Advisory Panel (COMYAP). She is also the Secretary for Gender and International Relations in the All Africa Students Union, based in Accra, Ghana.

Angel’s journey in the Ms President began with her membership of the Mwamko Mpya Party, where she made a name for herself through eloquent and incisive presentations on behalf Mwamko Party. She connected effortlessly with people from different backgrounds.

Her hard work and dedication led her to winning the second season of Ms President. Ms President aims to bridge the gender gap in political representation and participation as well in public policy and decision making positions.

Throughout the competition, Angel impressed the judges with her quick thinking, charismatic personality, and ability to work under pressure. She also demonstrated a strong commitment to social justice and equality, which resonated with the audience.

In the final round, Angel faced off against five other finalists, delivering a powerful speech on the importance of education and the role of women in politics. She received the majority of the votes from the audience through a voting system, making her the winner.

https://www.youtube.com/watch?v=-2HCzODcyUg

Angel’s win sends a powerful message to young women everywhere, showing them that they can achieve their dreams and make a positive impact in their communities.

As the winner of Ms President season 2, Angel will be awarded a cash prize of USD 20,000 for her to invest in a community project of her choice. She will get support from Media Focus on Africa and other partners to implement her community project and other programs that align with her vision as Ms President.

Angel’s impressive list of accomplishments and her victory in Ms President are a testament to her great leadership capacity and her commitment to making a positive impact in her community, Kenya and the world. With her passion, dedication and hard work, there is no doubt that Angel Mbuthia will continue to make a difference in the world of politics and leadership. She’s definitely one to watch.

Women’s Participation in Kenyan Politics is moving in the right direction

Since the 2013 elections in particular, Kenya has seen a significant increase in the number of women participating in politics. There has been a continual rise in the number of those running for office and the ones succeeding to hold those leadership positions. Today women make up 23.5% of the National Assembly up from 22% in the last parliament. Increasingly women are making their voices heard and breaking through the traditional barriers that have kept them out of the political arena.

Constitution of Kenya 2010 carries provision for realizing gender parity in political leadership and participation. Famously known as the two-thirds gender rule, the provision requires that no gender exceeds two-thirds in terms of its membership of all elective political positions. As a result, more and more women cognizant of this provision are stepping up to seek elective political positions with every election since 2013.

Another key factor that has contributed to this increase is the rise of women’s political organizations and programs. These organizations and programs have been instrumental in providing support and resources for women who are interested in running for office. Further, they have also been instrumental in raising awareness about the importance of women’s participation in politics.

Ms President has been one of such programs that has been at the forefront to highlight the importance of women participation in leadership and inspiring more ways men and girls to become more politically active. The show has been praised for its ability to spark important conversations about women’s participation in politics in Kenya and for its ability to inspire real-world change. A few of Ms President participants are currently occupying high level political leadership positions at the national level such as in the National Assembly and in the national executive. It’s also been credited with helping to shift societal attitudes towards women in politics in the positive direction, as well as encouraging more women to consider running for political office. Overall, Ms President is an important step in the ongoing effort to increase the representation and participation of women in Kenyan politics.

Despite these gains, there is still a long way to go in terms of achieving true gender parity in Kenyan politics. Women still face significant barriers when it comes to running for office, including a lack of financial resources, discrimination, and a lack of political experience.

However, there are many inspiring examples of women who have overcome these barriers and made a real impact in Kenyan politics. For example, Martha Karua, among the few women who’ve run for president in Kenya. She was a Presidential candidate in 2013 and a Presidential running mate in the 2022 election. Currently, there are seven female governors, and several women hold high government positions, including in the Cabinet as Cabinet Secretaries.

In conclusion, the participation and representation of women in Kenyan politics is an essential step in achieving true democracy and representation. We need to continue to work towards creating an environment where women can participate in politics without facing discrimination and barriers. By doing so, we will create a more inclusive and equitable society for all Kenyans.

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