After successfully producing and airing Ms President Season 1, Media Focus on Africa has launched a bigger and better Season 2. We have officially opened up the application process and women from across the country can now apply.
What is Ms. President?
Ms President is an entertaining, educating, and thought-provoking Reality TV show that seeks to portray to a national audience the capacity and ability of women to lead effectively. The objective of Ms President is to change Kenyans’ perception and attitude towards leadership by women in communities and in the country. Learn more about Season 1 here.
Why is Ms President important?
Women are usually not found in leadership positions. In many of our communities in Kenya, they are not generally perceived to have the skills, knowledge, or social status needed to bring about meaningful change.
Kenya’s constitution provides for equality in representation between men and women. However, in political leadership, women are significantly underrepresented. Following the 2017 election, female MPs make up only 22% of the National Assembly, 31% of the Senate and only 6% of the Governors.
Ms President Season 2 will contribute to Enhancing Women’s Participation in Political Leadership and Decision Making in Kenya via a multi-media program complemented with community dialogue and capacity strengthening for key stakeholder groups. Coming in the backdrop of the 2022 election makes Ms President Season 2 relevant and timely. Through the TV series, Ms President 1 introduced to the national audience young, fresh, intelligent and ‘presidential’ women from across the country many of these women have thrown their hats into the ring and are seeking various elective seats during this year’s general election. Others have been appointed into senior public service positions e.g. CAS Nadia Abdalla of the Ministry of ICT and Youth.
Just like with Ms President Season 1, the centrepiece of Season 2 will be the reality TV series. Ms President 2 will introduce to the national audience another crop of intelligent, articulate and ‘presidential’ women from diverse backgrounds with an eye on the 2027 general election and for appointment to senior public service positions.
The Impact of Season 1
55% of Ms President Contestants have reported that Ms President has provided them leadership opportunities not available to them before. Three examples: Nadia Abdalla, , Mombasa County contestant has since been appointed Chief Administrative Secretary in the ministry of ICT and Youth. Betty Adera, the Nairobi County contestant is now President of KANU Political Party Women Congress, a member of the One Kenya Alliance (OKA) technical team and Patron of the Young Women’s Forum in Africa by the Africa Youth Trust. Linet Mavu, Taita Taveta contestant has been appointed by the President to the Intergovernmental Relations Technical Committee. Many of Season 1 contestants are currently running for various MP and MCA positions.
The President of Kenya H.E. Uhuru Kenyatta endorsed the program. It also recorded commendation/endorsement from other top government officials and international dignitaries. , Chief
The reality TV show was nominated under the best TV documentary/TV show/TV reality category of the 9th Edition of the Kalasha International Film and TV awards 2019.
Who are we looking for?
Are you a Kenyan woman? Aged between 20-60 years & living in Kenya? With a diploma or higher qualifications? An excellent communicator? Agile & creative? Are you a leader actively involved in your community? Do you have the vision to transform your community? Do you believe in women’s leadership? If you are, then we are looking for you.
What does Ms President mean for the participants?
- Millions of TV viewers and social media visibility.
- A doorway to greater opportunities.
- Prestige of being ‘Ms President’.
- Mentorship, leadership, coaching and networking.
- Interaction with high level national and international actors.
- National and International profile for your favourite cause.
- Making the idea of a female president in Kenya more relatable.
- Winner – 20,000 USD, Runner Up – 15,000 USD, 2nd Runner Up – 10,000 USD.
If you believe you have what it takes to be the next Ms President, follow the instructions below to apply.
- Download the questionnaire here;http://shorturl.at/jovDL
- Fill it in and send it back to firstname.lastname@example.org