Democratic governance is generally considered key to economic development, peace and stability. However, the building of democratic societies depends on the existence of leadership that understands and embraces democratic ideals. Leadership should be visionary, committed, selfless, accountable, knowledgeable, and influential across the public, private and civil sectors of society, and should be able to lead nations through a democratic transition. MFA develops and designs media programs and campaigns to share information and change perceptions on different leadership elements.